DreamWorks knows how to promote! Just heard that their animated characters will be making suprise appearances at the Gaylord resort hotel properties. Gaylord Entertainment, operates four megaresorts in Tennessee, Florida, Texas and Maryland. (So far, no plans for Opry appearances.) There will be “character breakfasts,” where families dine with costumed mascots like Po the Panda; Christmas events; poolside activities in the summer; and birthday parties, parades and themed merchandise.
It’s a win-win for Dreamworks and Gaylord. I can just imagine the elevator doors opening and the Kung Fu Panda entering the lift.